writing a good marketing email

Marketing with good effective emails

When we market to people via email we have to remember why we are doing things, and who we are marketing to.

Often we get all excited about simply getting out there and just blasting our message when realistically – we have to consider what it sounds like to the prospect. Often times it can just sound like noise. Sales pitch being thrown at them. If this is the case, then it is not fun.

Only a very small percentage of the market will be ready to receive that kind of message from you – and only sometimes will some of them be ready to respond.

Write one email to be sent per day or every two days. (At the least, once a week). Be regular and do not miss long gaps – otherwise people will forget about you.email marketing

Here are Some Tricks for writing Email Marketing Success:

When writing emails to people about your message, remember these aspects:

  1. Remember that they are people, just like you, and they want to listen to you – not your sales pitch.
  2. People are very selective of who they listen to, so be friendly and speak / write in your own voice / personality style.
  3. People don’t like to be sold, but they will buy the right product if it is their choice.
  4. Put the correct message in front of people – with real meaning, and then they will buy.
  5. your market needs to hear from someone in their market (not someone ‘pretending’ to be in their market. Speak their language. Know their terms. understand their needs. Be empathetic and HELP people.
  6. emails should NOT be long and exhaustive – unless you are telling one heck of a story. People Like stories. (only write true stories).
  7. Stick with the truth. Don’t make stuff up just to sell. you will always find a way to tell the truth if you are looking for it. If you need to tell some ‘untruth’ then don’t say it – instead – say something else more compelling that is true. Be genuine.
  8. Share your life experiences. People want to get to know you as a person – not a machine on the other end of the internet. People want to connect with real people.
  9. If you write an email a day in your niche – then you will have everlasting content. If you write 2 emails a day, then you can fill a whole year in literally 1/2 the time !
  10. Keep you emails exciting – NOT boring and long and monotone. Mix it up and keep your correspondence alive:

Here is my formula (basically repeat this email cycle):

– day 0: give them something they want (or signed up for) specific to their niche – free gift.
– day 1: a short “how to improve” tip or other useful piece for their niche – with a solution product to make it easier or faster (usually a quality affiliate product if you don’t have your own product to sell)
– day 2: current help tip that other people are doing in the niche – and reiterate about the solution product
– day 3: a good luck story or testimony about people in the niche (as a matter of interest) – you don’t have to have a product to link to here as long as the testimony is placed on your blog or website
– day 4: your direct recommendation to help people through (better or faster) their niche. something that will save them time or money over the longer term. This once again has to be a quality product.
– day 5: Talk about Something that you have been doing or thinking about lately in your niche (which has to be evergreen – that someone could read about this in 6 months time and it will still be relevant) but write it as fresh and exciting.
– day 6: lay a hook, and tell them that you will share something exciting with them tomorrow – so they have to stay tuned.
– day 7: explain / share the exciting news. It may be a development or something new in the industry. something that people can get excited over – and back it up with a product solution.
– day 8: repeat cycle with a new product solution – the next step or another similar great product…

Enjoy it all,

More to come next time !
David C.

how to setup google analytics

How to setup Google Analytics for your Optin Website

It is simple once you know how – this short video shows you how to do it in a step by step fashion.  It is very important that you track your visitors and see how your conversion rates go. The more you can improve on your REAL visitors – the better you are in keeping them.

Enjoy !

Download Amazing Squeeze Page with 50-80 Percent Opt In Rates

50-80 Percent Opt In Rates

Collecting Names and Emails to Build a large marketing list is imperative for your success online – for longevity. As you may know you can use paid traffic or free traffic sources. Either way – any visitor you receive you want to keep. Good Opt In rates help reduce the overall cost of your marketing, and increase your profits.

MyWealthyWeb has finally released the highly sought after amazing squeeze page. It’s the Optin page that delivers real results. No only can you see what this simple page looks like, we also show you just how easy it is to use. The reasons why it works so well, and how you can do it too.

The more visitors that you can convert into subscribers, the better off you are. One of the biggest things with this is… simply deliver what you promise to give them. If you are offering great tips, then give great tips.

Download your FREE copy of the Amazing Opt In Page Template Here. – You can even get the source code, where you can tweak it with your details and upload it all within 5 minutes.

Click Here to Download your copy of the Template Here

It’ll Change your Success Rates Dramatically !


David Cummings






How to load PLR Products

Private Label Rights Products are very powerful, and save you a ton of time and effort. They are your gateways to staying ahead of the pack, and get you ahead of your customers & prospects.

If you want to join up and avail of a whole swag of Info and PLR Products, just click this link. Enjoy!


Achieving Success in Site Promotion – Part 2

ID-100109840Getting a website up and running is not a difficult thing to do, but ensuring that it is done properly in order to gain quality traffic is the key to a successful website. This is where website promotion comes in.

In our previous post, we have discussed several strategies in achieving success in site promotion. Here are a few more.

Gain (and keep) target visitors             

When the loyalty of target visitors has been established, it meant that the site is now popular because of its interesting and informative content. It also meant that interest has already been gained, which contributed to the curiosity factor and is encouraging other new visitors to the site.

In order to achieve a loyal target base, provide tangible benefits to your site’s visitors. Having good offers featured on the site is an effective way of garnering interest that may convert into consistent visits that will form your loyal target base. Providing incentives are significantly helpful in encouraging visitors to stay loyal to your website.

Build links

Link building is an aspect of internet marketing that should not be disregarded as unnecessary and cumbersome. This important site promotion tool must not be overlooked because of its traffic enhancement attributes.

Now, you might ask… Why is link building important? This is because the increased visibility factor facilitated by the links would definitely contribute to traffic enhancement for your site.

Examples of link building activities are interactive participations in forums, blogs, and other activities that would bring about even more interest in the site through further related links. Including quality content in the linked sites will also create credibility for the site, a highly regarded feature among the more serious prospects of the site.

Use ‘attractive’ Meta Tags and Keywords

ID-100238188A prerequisite to achieving success in site promotion is site optimization. Meta tag descriptions would have great importance when it comes to determining the positioning of the website on the search results. Usually, the number of keywords used and their importance and density within the description tag is pivotal in heightening the chances of gaining a higher rank on the search engines.

However, it should also be kept in mind that overusing keywords will also be detrimental to your site, for you will be deemed as spamming. Therefore, choosing and distributing the enough number of keywords on your site’s content will garner the desired attention to your site and attract more target visitors.

For those who are venturing into the online marketing arena, it is important to understand and bear in mind that everything doesn’t just fall into place. Patience and perseverance is something that should be a part of any internet marketer’s mindset. Otherwise, the foray into this field will be short and disastrous. The trial and error experience of any internet marketer may prove to be an asset in the long run. Remembering the strategies for achieving success in site promotion will be of great help in order to achieve that promotional boost that any website owner strives for.

Achieving Success in Site Promotion – Part 1


In the Internet Marketing arena, website promotion is an essential part in keeping a website relevant and successful. It is an important process that will ensure that the flow of traffic towards a website is being optimized at all times.

Putting in some thought and effort is one of the first things that the internet marketer must be prepared to do in order to promote his or her site. Failure to do so will result in the use of poor strategies that will defeat the purpose of gaining a steady, if not increasing, stream of traffic towards the site. To do this, sourcing for information and tips regarding current promotional methods must be periodically done.

With so many striving online entrepreneurs out there, how does one ‘stand out’ and get noticed? Here are some helpful strategies to help out the budding entrepreneurs.

Create awesome content.

Before going out of your way and telling the world that your website is ‘The Place To Browse On,’ make sure that it actually is. By creating awesome and informative content, you could gain a phenomenal amount of traffic towards your website.

When searching for content material, researching for quality information should be a priority in creating a platform for great content. Look for fresh, new, and exciting concepts to introduce in your site that will be deemed awesome, especially if the idea is practical and beneficial to a lot of people. This will then be featured at the site, where it will be identified as deserving of a higher rank, based on its quality.

Create and promote a series for return visits.

After the initial visit to the site, all steps should be taken to ensure that the visitor will visit the site again and will continue to do so regularly and consistently. This can be achieved by providing fresh content on a regular basis so that the target audience will know (and anticipate) when the site will be updated with new material.

Make the site easy to navigate.

ID-100163989Being able to strike a comfortable balance between the design and the content of the site is important to get the result you’re aiming for, that is, the positive reception from your target audience. So it is important to incorporate elements such as good navigation guides or tabs with attractive colours in designing the site.

However, be careful not to overwhelm the target audience with pages (albeit, nice to look at) that are not navigation friendly or with easy-to-navigate pages that have poorly designed content. Providing an attractive menu with easy-to-follow navigation tabs will encourage your target audience to feel comfortable and excited in accessing information as they browse your website. Positioning the navigation tabs in the same areas on all pages is also advised. Make sure that your site’s visitor would not be taken in circles so they would not get frustrated and avoid your site the next time.

Eager for more? Click on Achieving Success in Site Promotion – Part 2 to know the other strategies to help out ‘new’ (and ‘old’) entrepreneurs in achieving success in site promotion.

Why it is important to have your own website

Why You Should Have Your Own Business Website

Believe it or not, in today’s fast paced world businesses and the marketing place in general is moving to the internet. Even if you’re a small town mechanic or hair salon, people look for your business online. They want to be able to find out about your business, where you are and what time you open, what specials you have on and any other great news and information that you may be able to share.

This is especially true for anyone new to a town or city, they want to know what business are where and they generally do a little research before they get in their car and go to your business place. I know I do !

Here are the reasons why you should get a business website.

So what are you waiting for ?
Organise your very own Discount Amazing Business Website today ! – Click Here for more details.

Why Most Success Courses Don’t Work – Part 3

by: Dr Michael Craig

ID-10075454For most people these statements should test strong, or “true.” Once you are able to establish a consistent test for these, you might have them say a few sentences like these:

“I raise giraffes in my back yard . . . Hold.”
“I weigh 692 pounds . . . Hold,” and so forth . . .

For most people, these statements will test weaker, or a bit “spongy” when you press on the wrist. The main thing is to get a clear test so they can “feel” the difference and make that connection between mind and body.

Once this is established, you can start getting them to make statements about their relationship to money and wealth such as “I can accept X dollars,” “I am committed to earning X dollars,” and so forth.

Muscle testing can uncover deeply-rooted hidden decisions and beliefs that have been running this person’s life for decades. If they are open to it, you can then help them explore their subconscious in ways they never have been before.

But be careful. Navigating through this maze of subconscious decisions, or “soul language,” can be a bit tricky. You need an approach that has been proven to get results, and that poses no threat to the person’s subconscious “laws” that keep them from experiencing greater success.

One such approach is the Money Matrix Method, and you can learn more about it at www.MoneyMatrixMethod.com. Michael offers live and online trainings for those interested in actively pursuing their own legacy.

Why Most Success Courses Don’t Work – Part 2

by: Dr Michael Craig

ID-10012783Wouldn’t it be nice to have…

Your left AND right brains on board? Your body on board? Your emotions on board? Your intuition come into play effortlessly, and your memory of family, friends, and everything that’s ever happened in your life not holding you back whenever you make a decision?

You can do this. But you must be able to use what I call “motivational cybernetics” . . . this is when muscle testing is used to test the body’s response to any given thought or idea. The idea is to get more direct messages from the subconscious mind – through the body – in a series of “yes” and “no” answers, based on whether or not that muscle goes weak. Here’s how it works:

It’s best to work with a partner. Let’s say you’re the tester and your partner is the subject. Choose a muscle to test – one that is both easy to reach and will give you the clearest indication of a yes/no answer.

I usually select the deltoid, or shoulder, muscle since it’s the easiest to test. Have the person raise his/her arm out to the side, parallel to the ground and follow what I call the 3-3-3 Method. Standing slightly behind (or in front of) and to the side of the person, I do the following:

Using 3 fingers on the person’s wrist and say “Hold,” Wait 3 seconds, then press steadily downward on the wrist with about 3 pounds of pressure. Tell the person this is not a contest of strength. All you want them to do is meet your downward pressure, or “lock” the shoulder in place. Then do a few tests to see if they can “hold.” Once they can respond with a good hold, then have them say a few statements out loud, such as . . .

“My name is (whatever their true name is) . . . Hold.”
“I have two arms and two legs . . . Hold.”
“I have five fingers on each hand . . . Hold.”