Pay Per Click (PPC) Traffic Generation Tips
PPC Advertisements work with pay per click, which means that as an advertiser, you only pay if someone clicks on your advertisement. You only pay for potential customers, not just for anybody who happens to stumble upon your ad.
PPC marketing works in conjunction with keywords and keyword phrases. Watch the 4th part of this traffic generation series which will help you drive more traffic to your website through PPC Advertising.